YouTube offers a Partner Program to help you easily monetize your videos on YouTube. Once you are accepted into the program, upload a video “that you have created” on to YouTube, enable advertising for that video and wait for the money to pour in.
The current split is 55-45 so if Google sells $100 worth of advertising
against a YouTube channel, the partner’s share is $55. But how much many
can your really make off YouTube?
Mahalo founder @Jason recently shared some raw numbers for XHIT, a popular fitness channel on YouTube with half a million subscribers, and the revenue graph isn’t very encouraging.
The video channel has accumulated over 33 million views in the last 18
months and the total advertising revenue that the channel generated from
YouTube in the same period is around $90k. That’s about $2.7 per 1000
views (CPM) which isn’t an impressive deal considering the kind of
effort and resources that go into producing videos.
The advertising revenue is almost directly proportional to the eyeballs.
For a majority of YouTube partners, the advertising revenue from videos
may help pay the utility bills but only a few can expect to strike it
rich. On the positive side, as @Jason says, YouTube does help build your
brand on the Internet.
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